Every lead answered in seconds.
Even the ones at 9:47pm.
Say g'day to Em
Omega CS is a CRM for Australian trades and service businesses with an AI assistant, named by you, that answers every web, Facebook and text lead in seconds from its own Australian mobile number, from $199 a month ex GST. It asks the right questions, books the call, and wears your logo and colours while you are on the tools.
- Median reply this month: 19s, across 575 replies
- Hosted in Sydney
- No lock-in
- Sat 9:47pmHi, hot water system's burst, water everywhere. Can someone come out?
- 9:47pm · 12 seconds laterSorry to hear that, Sarah. First thing, is the water off at the mains? Whereabouts are you?
- Scarborough. Yep, mains is off now.
- Good work. Scarborough is covered. I've flagged it urgent for Dave and he'll ring you before 7:30am. Anything else I should pass on?
Example, names made up. Em never names a time it cannot hold: Dave's calendar decides, or Dave does.
- 19s
- median reply this month
- 5.0
- Google rating, 22 reviews
- 10 min
- to set up, no card
- $199
- a month, ex GST, cancel any time
Make it yours
Can I make it look like my business?
Yes, all of it. Your logo on the login page, quotes and emails; your two colours through the whole workspace; your assistant's name and voice; light or dark. Try it here, then sign up with the look you made.
What it does
What does your assistant actually do?
Four things, every time, from the first message. Em is its default name; the rest of this page calls it that.
Answers first
Every web form, Facebook lead and text gets a reply in seconds, day and night, from your own Australian number.
Asks the right questions
What the job is, where, when and roughly what budget. It lands on the pipeline card as "Sarah - Bathroom Renovation" with the detail in the notes.
Books the call
With your calendar connected it books the call. Without one it tells you who to ring first and why.
Chases quotes that go quiet
A polite follow-up when a quote has had no answer, in your words, until they say yes or no.
Three things it refuses to do
Each rule came from a real customer moment. They are why owners trust it with their name.
Name a time it cannot hold
If your calendar is not connected it never promises a slot. A time it cannot keep is a promise you break.
Quote a price you have not set
It only talks money from the prices and rules you gave it. Anything else gets handed to you.
Keep pushing after a no
One no is enough. It thanks them, closes it off and lets you know.
Integrations
What does it connect to?
The tools you already run. Connect them from Settings in a couple of clicks; the assistant uses them from the next message.
Google Calendar
Real slots, real bookings. The assistant only offers times you actually have.
Outlook Calendar
The same for Microsoft 365. Booked calls land in your calendar with the customer's details.
Xero
Invoices and contacts synced, payments matched, nothing typed twice.
Facebook and Instagram
Lead ads straight into the inbox, answered in seconds, results sent back to Meta.
Also your website form, Meta's Conversions API, Wunderbuild for builders, and Google Ads in beta. The full list is under View all features.
Setup
How do I set it up?
Three steps and about ten minutes, with no card and nothing to install.
- 1
Answer a few questions
Ten minutes about your trade, prices, hours and how you like to talk. Your assistant writes its own setup from your answers and you approve it.
- 2
Your number goes live
Bought for you at sign-up. Text it and meet your assistant, then point your website form and your Facebook Page at it.
- 3
Run the week from one screen
Inbox, pipeline, quotes, jobs, invoices and what your ads are really costing you, on your phone or laptop.
On day 14 nothing is charged. Pick a plan and it keeps going with everything it learned, or walk away. The trial includes $20 of AI and texts, which is more than most businesses use in a fortnight.
Pricing
What does Omega CS cost?
From $199 to $899 a month ex GST, sized by the leads you get. Every plan has every feature. The tiers only add leads, texts, people and numbers.
Solo
One operator who wants every lead answered
$199/month
- 40 new leads a month
- 500 texts included
- 1 Australian mobile number
- 1 user
- Every feature, nothing held back
- Set up yourself in ten minutes
- Support from the people who built it
Pays for itself with one extra job a month.
Start free trialCrew
A small team on the tools
$349/month
- 100 new leads a month
- 1,200 texts included
- 1 Australian mobile number
- 3 users
- Every feature, nothing held back
- Three logins, with restricted views for staff
- Support from the people who built it
Most trades businesses land here.
Start free trialEstablished
An established business running the office in one place
$449/month
- 150 new leads a month
- 1,800 texts included
- 2 Australian mobile numbers
- 10 users
- Every feature, nothing held back
- Ten logins, owner and staff roles
- A second number for a second crew or the office
$45 per user, the lowest per-seat price.
Start free trialMulti-crew
Several crews or locations, or an agency
$899/month
- 350 new leads a month
- 4,000 texts included
- 5 Australian mobile numbers
- Unlimited users
- Every feature, nothing held back
- Unlimited logins, a number for each crew or location
- Priority setup call and a direct line to us
Includes the onboarding we normally charge for.
Start free trialAI replies are included on every plan, no per-message bills. Past the included texts it is 12c a text, itemised on the invoice. Run past the included leads in a busy month and we tell you before anything pauses, never after. Prices are per month in AUD, ex GST. Cancel any time.
Everything included
What do I actually get?
The assistant, the pipeline and the office tools, grouped the way you use them. All of it is on every plan, Solo included. Plans differ by leads, texts, people and numbers, never by features.
The assistant
Answers every lead in seconds, from your own number.
Your own Australian mobile number
Bought at sign-up. Web forms, Facebook and Instagram leads, texts and emails land in one inbox and get a reply in seconds, day and night.
Named and voiced by you
Call it Em, Max, Ruby or anything you like. Set the tone, the prices it may quote, the area you cover and the hours you keep.
Asks the right questions
What the job is, where, when and roughly what budget, one or two questions at a time. Never a form.
Books the call
With Google or Outlook calendar connected it books a real slot. Without one it never names a time it cannot hold.
Texts you what matters
Hot leads, hand-offs and emergencies come to your phone with the summary, so you ring when you are off the tools.
Missed-call text-back
Divert your mobile while you are busy and every missed call gets a text from the assistant within seconds.
Knows when to stop
One no is enough. Opt-outs, Spam Act wording, tapbacks and auto-responders are all handled.
Filters spam
Junk enquiries land in a hidden stage instead of on your phone.
A pipeline that fills itself
Every enquiry becomes a card with the detail already on it.
Cards written by the assistant
Title, suburb, job value, next step and notes land on the deal as the conversation happens. "Sarah - Hot Water", not "New lead".
Stages that move themselves
Contacted, qualified, booked, quoted, won. The card advances on what actually happened, with the date stamped.
Deal value from your quotes
The value on the card is the sum of the live quotes on that customer, ex GST.
Follow-ups and sequences
AI-drafted nudges for leads that go quiet, and stage-triggered cadences on the days you choose. Approve each one, or let them send.
Lead temperature
Cold, warm and hot on one scale, scored from the conversation, so the hot ones are at the top.
Speed to lead, measured
Every reply is timed from the moment the customer's message arrived. You can see it working.
Quotes, invoices and money
From ballpark to paid, with GST done for you.
Quotes from your rate sheet
Line items with GST, sent for acceptance and tracked when opened. The assistant chases the quiet ones politely until yes or no.
Invoices and payments
ATO-compliant invoices, due dates, deposits and payment matching.
Xero
Contacts and invoices synced both ways, so the bookkeeper never has to ask.
Finance view
Month-by-month revenue, outstanding by age, top customers and a pipeline-weighted three-month forecast.
Google reviews on completion
A review request from the assistant a set time after the job is marked done, once per customer.
Jobs and the crew
What happens after the deal is won.
Job tracking
Every job with status, notes, on-site photos and the customer's thread beside it.
Schedule
Drag-and-drop crew calendar with conflict warnings, and staff reminders by text.
Time and expenses
Staff clock on and off per job, log breaks, and snap receipts. The assistant reads the receipt and logs the amount.
Time logs and payroll
Owner-only views of hours and expenses per staff member, per job, per pay period.
Receipts log
Every receipted expense across all jobs, by day, week or month, downloadable as one ZIP for the accountant.
Customer notifications
Booking confirmations and job updates by text, in your name.
Marketing that reports the truth
Which ad produced the job, not just the lead.
Facebook and Instagram lead ads
Leads arrive in the inbox the moment the form is submitted, and the assistant replies.
Cost per lead and per customer
Ad spend by channel, campaign, ad set and ad, joined to the leads, bookings and jobs it produced.
Results back to Meta
Booked and won events go to the Conversions API, so your ads learn from real customers, not clicks.
Website forms
Embed a form on any site. Landing page, referrer and campaign tags are captured on every enquiry.
Google Ads, in beta
Spend and click attribution, with booked and won uploaded as conversions.
Yours, not ours
Your brand, your team, your data.
Your logo and colours
On the login page, the workspace, quotes and invoices, on your own domain if you want one.
Email from your own domain
The assistant's emails and your campaigns go out as you, not as us.
Team and roles
Owner, staff and restricted views. Give the apprentice just the schedule and the time sheet.
Knowledge base
Upload price lists, warranty terms and FAQs. The assistant answers from them and nothing else.
Ask it anything
A chat over your own data: who has not paid, what is booked Thursday, which suburb sends the most work.
Daily digest
One email each morning: new leads, replies waiting, jobs today, money in.
Hosted in Australia
Data in Sydney, encrypted backups with restore drills, and API access when you need it.
Proof
Who is using it?
Perth builders and renovators first, with more trades joining through the trial. Every quote here is real and used with permission.
“$140k in booked jobs in the first 4 weeks.”
And one week in September 2026: about 35 enquiries, 18 of them answered and captured by his assistant, three jobs confirmed, around $70k.
“Excellent service, prompt and direct. We highly recommend Source Digital.”
“Literally within hours I was getting leads. Blown away with every bit of work from Source Digital. Speed, quality and just a real good bloke to deal with.”
Reply times on this page are measured from production: 19s median this month.
Compare
Why not GoHighLevel, ServiceM8 or an answering service?
Because none of them answer the lead in seconds with your own number, at a price you can read, from a business that set itself up in ten minutes.
| What tradies ask | Omega CS | GoHighLevel | ServiceM8, Tradify | Answering service |
|---|---|---|---|---|
| Replies to a new lead in seconds, 24/7 | By text and email | Only if you build the automations | No, they start once the job is won | Business hours, a human, per call |
| Your own Australian number included | Yes, at sign-up | Bring Twilio, pay usage | No | Theirs, not yours |
| Price you can read before a demo | $199 to $899 a month | USD $97 to $497 plus usage | From about $29 a month | Quote on request |
| Set up by yourself in ten minutes | Yes | Users report a steep first 90 days | Yes | Onboarding call |
| Your logo, colours and assistant's name | All three, at sign-up | White-label on agency plans | Logo on documents | No |
| Support from the person who built it | Perth, by text | Tickets, 24 to 48 hours reported | Help desk | Account manager |
| Cancel without a phone call | Billing page, one click | Complaints of billing after cancelling | Yes | Notice periods |
| Data hosted in Australia | Sydney | United States | Mostly | Varies |
GoHighLevel column from 2026 reviews on salesforge.ai, marketingautomationinsider.com and inflowave.io, and the Better Business Bureau record for HighLevel Inc. Other columns from the vendors' published pricing and plans.
Founder
Who is behind Omega CS?
I built Omega CS in Perth because tradies I worked with were paying agencies for GoHighLevel setups they never used, and answering services that clock off at five. It is not a reseller product and there is no offshore support desk. It runs on servers in Sydney, and when you text support you get me.
Tristan, founder of Source Digital, Perth WA. Building CRMs, ads and AI assistants for Australian trades since 2022.
Prefer it done for you, with your old CRM migrated across? Source Digital sets it up.
Questions
Questions people ask
- Do the cheaper plans hide features?
- No. Every plan has every feature, Solo included: the assistant, inbox, pipeline, quotes, invoices, Xero, jobs, schedule, time and expenses, payroll, receipts and marketing. Plans differ by the leads and texts they are sized for and by how many people and numbers you need.
- Will it sound like a robot?
- No. Your assistant writes in plain Australian English in the tone you choose at sign-up, and most customers cannot tell. Anything it is unsure about it hands straight to you with a summary.
- Can I name the assistant and brand the workspace?
- Yes. You choose the name, the voice, your logo and two brand colours at sign-up, and change them any time in Settings. Your logo goes on the login page, quotes and emails; your colours run through the whole workspace.
- What if it gets something wrong?
- It only works from what you told it: your services, prices, area and hours. It never invents a price or a time, and every conversation is in your inbox to read or take over.
- Does it answer phone calls?
- No. It texts and emails. Missed calls can forward to your Omega number so the caller gets a text back within seconds and lands in the inbox.
- Do I need a calendar connected?
- No. With a Google or Outlook calendar it books calls straight in. Without one it qualifies the lead and tells you who to ring first.
- What does SMS cost?
- Nothing extra inside your plan. Solo includes 500 texts a month, Crew 1,200, Established 1,800 and Multi-crew 4,000. Past that it is 12c a text on the invoice, and we tell you before anything pauses.
- Can I keep ServiceM8 or Tradify?
- Yes. Omega catches and qualifies the lead before the job exists. Plenty of customers keep their job software and use Omega for the front door, the pipeline and the follow-ups.
- How do I cancel?
- From the billing page, one click, any time. No lock-in, no notice period, no phone call.
- What happens on day 14?
- Nothing is charged. Pick a plan and your assistant keeps going with everything it learned. Walk away and your number is held for a week in case you change your mind.
- Does it work for my trade?
- Plumbers, sparkies, builders, renovators, landscapers, painters, HVAC and most service businesses that win work by answering first. If you win jobs on the phone, it works.
- Where is my data?
- In Sydney, encrypted at rest, in a workspace only your team can see. Never sold, never shared, every action logged.
Start your 14-day trial
No card. Your own number is live within a minute of signing up, and your assistant is answering before you have put the phone down.